Red Bee identity


BBC Broadcast Limited were constantly being overshadowed by their BBC heriatge. They needed to cut loose, to find their own path forward - with a new name and a new identity as part of the package.


Red Bee Media was born. With a few subtle references to the BBC world they were emerging from, conveying a bold new vision and path forwards.

Red Bee identiry - Naming and Brand development for overhaul of BBC Resources

The identity carried through to the website and stationery

Large banner unfurled to announce the brand to the world

Filed under: Print, Brand