Partners Andrews Aldridge identity


Partners Andrews Aldridge is an ideas based communications agency. They make provokative ideas that change behaviour by joining physical and digital communications in surprising new ways. They collaborate, connect and create - and they needed a new identity that reflected their fresh thinking, their open attirude towards collaboration and reinforced their mantra ‘None of us is as creative as all of us’.


A creative doodley solution fitted the bill perfectly. It gave them the freedom and flexibility to adapt their identity as required and it's conversational chattiness gave them scope to convey their personality and sense of humour perfectly.

Identity redesign for Partners Andrews Aldridge

A suite of logo designs gives PAA flexibility to adapt their brand according to requirements

Employees could pick their own bespoke designs for their business cards

Stationery designs

Wall graphics around the office used doodles to great effect